Design + Art Direction

Design + Art Direction

  • 01/25
  • Expo Nova
  • Info
  • 02/25
  • Expo Nova
  • Info
  • 03/25
  • Expo Nova
  • Info
  • 04/25
  • Expo Nova
  • Info

Design + Art Direction

  • 05/25
  • Expo Nova
  • Info
  • 06/25
  • Expo Nova
  • Info

Design + Art Direction

  • 07/25
  • Expo Nova
  • Info

Design + Art Direction

  • 08/25
  • Expo Nova
  • Info
  • 09/25
  • Expo Nova
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  • 10/25
  • Expo Nova
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  • 11/25
  • Expo Nova
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  • 12/25
  • Expo Nova
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  • Expo Nova
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  • Expo Nova
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  • 15/25
  • Expo Nova
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  • 16/25
  • Expo Nova
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  • 17/25
  • Expo Nova
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  • 18/25
  • Expo Nova
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Design + Art Direction

  • 19/25
  • Expo Nova
  • Info

Design + Art Direction

  • 20/25
  • Expo Nova
  • Info
  • 21/25
  • Expo Nova
  • Info
  • 22/25
  • Expo Nova
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  • Expo Nova
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  • Expo Nova
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  • Expo Nova
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Design + Art Direction

Project - Expo Nova
Agency - Mission

Expo Nova is the leading provider of the best in contemporary furniture showcasing brands such as B&B Italia, Cassina and Poliform. When they relocated to a new 1800 m2. showroom they invited Mission to build on their existing identity and design a new retail concept.

The environment makes full use of raw materials, with concrete finishes and open ducting forming a neutral backdrop to furniture displays. Perforated steel panels showcase bold images to create product zones without loosing volume, whilst a bespoke font and family of tailor-made icons guide visitors to features and services throughout the interior.

The new space has made Expo Nova a must-see destination, Scandinavian style bible Nytt Rom quoted Expo Nova as a “The Deluxe Furniture Gallery.” The brand was nominated for the prestigious prize of honour at the Norwegian Design Council’s Design Excellence awards, and has also received a Design Effectiveness award for the performance of the brand.

Interior Architect: Harald Lode

Project Scope
Advertising
Brand Identity
Packaging
Product Displays
Retail Concept
Signage
Wayfinding