Design + Art Direction

Design + Art Direction

  • 01/11
  • Charlene Laidley
  • Info
  • 02/11
  • Charlene Laidley
  • Info
  • 03/11
  • Charlene Laidley
  • Info
  • 04/11
  • Charlene Laidley
  • Info
  • 05/11
  • Charlene Laidley
  • Info
  • 06/11
  • Charlene Laidley
  • Info
  • 07/11
  • Charlene Laidley
  • Info
  • 08/11
  • Charlene Laidley
  • Info
  • 09/11
  • Charlene Laidley
  • Info
  • 10/11
  • Charlene Laidley
  • Info
  • 11/11
  • Charlene Laidley
  • Info
...

Design + Art Direction

Project - Charlene Laidley
Agency - Aim

Charlene Laidley is a brand consultant specialising in the luxury sector, working with prestige brands such as Burberry, Louis Vuitton Moët Hennessy (LVMH) and Porsche Design.

She approached Aim to develop a bespoke, classic identity. Aim’s response was to develop a timeless monogram with a custom typeface, discretely applied to collateral and signage for the firm’s London and Los Angles offices.

Project Scope
Bespoke Font
Brand Identity
Signage
Stationary